What is TrendsLab?

Since 2013, Design Thinkers Group Spain and LaInnovationKitchen have organized this event in partnership with MIDI-Elisava UPF. Every year, we develop an analysis laboratory aimed at identifying and developing trend strategies and strategic futures, using our own methodology. 

We have explored in-depth trends such as Retrogression, Deglobalization, Interdependence, and Gentrification that represent both opportunities and risks for companies and governments around the world.


During this week, we provide you with methods and tools for analysis and projection of trends in future scenarios and support the development of innovative projects in the field of the company. This collaboration is the first of several activities that we will carry out during the year with different institutions and centers in Barcelona.

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Check out the program from our latest version TrendsLab20 here!

This year in TrendsLab21

Trendslab21 will focus on understanding the FUTURE MINDSETS that will emerge after the COVID19 pandemic and the economic and social crisis it has caused around the world. Our lifestyles and the ways we work and relate as humans and with the environment have been disrupted and technology/digitalization of many of our daily activities will shape the ways we exchange and participate in society as much as the way future generations will assume life on earth. Clear signals of these FUTURE MINDSETS start showing up in our societies already and during this year´s lab, we will examine in detail where they come from, who leads them and how they influence the masses.

Stay tuned for the list of speakers and keep the radar on. We will be happy to host the 8th edition of this event next November!

More info coming up soon! 

Save your spot for TrendsLab21

Get your tickets for our next edition here.

If your organization in interested in exploring case-specific trends! Get more information here.