About us

The teamwork behind the magic

Jorge Rodríguez
Partner CEO España y LATAM

​Partner of DesignThinkers Spain, business and government consulting. 

Director of MIDI and MADE, Master in Research for design and innovation at ELISAVA- Pompeu Fabra University. Partner and active member of AlgoBuenoStudio, ABAC, Barcelona Photocircuits and member of the board of the Artehoy foundation in Colombia.

Publicist specialized in Corporate Communications, Bachelor of Fine Arts specialized in New Media and Business Administration and Master in Cultural Management specialized in Cultural Industries.

Daniel Zentgraf
Partner CFO España 

Coordinator of Master MIDI and MADE at ELISAVA (U. Pompeu Fabra). 

Currently, he is one of the partners of Design Thinkers Spain, business and government consultancy.

Coordinator of MIDI and MADE Master in Research for design and innovation at ELISAVA - Pompeu Fabra University.

Partner and active member of AlgoBuenoStudio, ABAC, Barcelona Photocircuits and board member of the Artehoy foundation in Colombia.

Daniela Marzavan
Partner Alemania

Teacher of "Design Thinking and Human Values" at HTW in Berlin, as well as a guest professor at ELISAVA Barcelona.

Currently, she is a researcher at the Bauhaus University in Weimar, studying the phenomenon of Design Thinking within organizations.

As a design thinker, Daniela advises Public Institutions, NGOs and private companies.

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Natalia Sandoval
Digital Product Manager

Responsible for digital media management. 

Current, she creates our strategies for improving our user experience, develops community and design marketing strategies for our brands.

Toni Colomer
Coaching & Learning Partner

​Currently responsible for Graphic Design and Decorations in the TV3 Programs area, Televisió de Catalunya. 

Director of the Postgraduate course in Motion Graphics and 3D at the Idep Barcelona school. With over 20 years of experience in teaching, he is currently focused on the application of Design Thinking techniques in the ideation phase and development of communication strategies. 

Bachelor of Fine Arts, specialty Graphic Design from the University of Barcelona.

Federico Granda
Partner Colombia

Business and Innovation consultant, serial entrepreneur and former Marketing Director at the Colombian Securities Exchange. 15 years’ experience in innovation, business model design, marketing, new business and account management.

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Travessera de Gràcia 294
08025 Barcelona  Spain

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