Master in Research for Design and Innovation
Conceived, designed, and iterated since 2009 this program has been a pioneer in Europe and America for training close to 500 innovators that work in the most prestigious companies and consulting agencies around the world today.
The program combines technical, business, and soft skills that help participants develop an innovator mindset and execute innovation processes.
More than 100 company projects developed by our teams for corporations, governments, and SMEs.
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Provide a vision to introduce and area of strategic design programs to Elisava the Design and Engineering School at the Pompeu Fabra University in Barcelona, that has traditionally been focused on Product, Graphic and Space design programs.
First Step: Understanding and Mapping
2007 was the end of local prosperity in The Barcelona Area, some big fashion and international events started going back home before the 2008 crisis. This context showed us the importance of trends analisys and strategic foresight not only amor fashion and lifestyle companies but for all industries in general.
Second Step: Design and implementation of pilot program
So we created the Program in Coolhunting, Design and Global Trends in Spanish thst started in 2008 as a short program of 6 months in Spanish. Top local industry creatives and researches offered their experience and teams pplied it to personal projects
Third Step: Consolidation, Tracking and Expansion of the program
in 2010 the program became a one-year Masters en Investigacion para el Diseño y la Innovacion ( #MIDIelisava ) serving Iberoamerican countries and the next year its english version Masters in Research for Design and Innovation ( MaRDI ) covered the demand for global students, and offering local and global companies the talent of skilled teams and mentors to develop 6-12 month innovation processes in parallel to their calsses and workshops.
Value of the project
Companies like HP, Cirque du Soleil, Telefonica, Cisco, Procter and Gamble, Government of Colombia, Barcelona City Council, Doctors without Borders, Government of Corrientes Argentina, among many other local SMEs and StartUps were able to work together with fresh minds to apply innovative methods and paths that brough a new vision and solutions to complex design problems.
The Learning-by-Doing system is combined with Project Based Learning methodologies to train talented professionals ready to run projects, teams and spin-offs in organizations.
More than 450 leaders from all continents today connected via the MIDI Global Network act in all industries and types of organizations around the globe.