Six Teams for Six Innovation Challenges at MIDI (MaRDI)
One week of work for achieving the conformation of six wonderful teams to develop six company challenges. Ensalava, Outboxers, Javi´s Angels, The Signers, Shapeless and Time dos Sonhos.
The projects run in real life, each one of the companies has selected a new or running project inside their activities to be reinforced with one MIDI teams for a whole semester. Companies get the commitment to involve the team, provide all the information and resources that can help MIDIs research and provide bright innovations to their client.
For the 2015/15 Season our partner companies are:
Telefónica: a regular MIDI partner since 2012 working on 2 two different projects both linked to social relations, big data and information technologies. The first one runs into in mental health looking for understanding the environment and relations of patients and their families and the resources involved to carry a normal enjoyable life. The second project deals with trust, The task for this team will be to understand how as human develop trust among each other and how can technology help these processes.
Reimagine Food is a knowledge based company that provides research and innovation service to the food industry understanding the links between consumption, culture and technology our students will be involved in researching new ways to approach the digital food culture and link it to real life habits.
The Barcelona City Council department of Social Innovation has won the Bloomberg Philanthropies with the project Vincles that should build 20.000 trust networks for seniors in the city. Our MIDI team will deal with the challenge of developing gamified solutions to keep the players of these networks engaged, understanding their deepest interest and motivations to design a rewards system. Two industrial challenges start this season:
Mipol has manufactured toilets for buses, trucks and vents for more than 30 years, developing the hole process and implementing new technologies and materials for their clients, their clients are outside Spain and now they have the opportunity to innovate, a new scenario for materials, design technology and business opportunities for the company will be discovered by the MIDIS.
Iberital is a Barcelona based industrial SME that for 40 years has manufactured coffee machines for restaurants and home use, chose between the 150 most innovative companies in Europe Iberital requested research and ideas for new conceptual and technical developments for the next generation of products.
All challenges are big and complex, but all teams are talented and dedicated, as the adventure starts innovation start to flourish. here are our teams.
