the post-institutional learning space
Life Centred Design
Program: Service Design, Entrepreneurship, Business Design
Menu: Human Centered Design
Duration: One day, four hours in the morning and afternoon
Level: Basic
A tablespoon of the course:
In this practical learning experience you will discover: What is HCD? What makes the “human-centred design” approach unique from other problem-solving approaches, What other approaches have you heard about or used in the past? Types of challenges you think would benefit particularly from the human-centred design process? How is HCD related to Systems Thinking, Behavioural Design and Ecosystems Design? Empathy as the foundation of a human-centred design process. HCD is the center of Behavioural Economics.
Aimed to:
Company Executives, Managers and Administrators with responsibility for teams and problem-solving, Department Managers, Marketing Directors, Sales Directors, Heads of Area, Supervisors and Personnel linked to the Government, Industrial, Commercial or Services, Sales and Marketing Teams, UX designers and engineers, Social Scientists, Independent professionals, Entrepreneurs
Take Away:
This learning experience will provide you and your team with a new mindset focused on delivering value to fulfil the real necessities of your current and potential clients or users, saving resources in advertising and marketing and targeting needs instead of segments. A broad understanding of needs, behaviours and why people have certain approaches and perceptions about the goods or services your organisation provides.
Keywords:
Services, tourism, culture, health, public services, banking services, professional services, health services, after-sales services, customer service, service design, service design.
For more information on availability or reservations please request a meeting with OUR TEAM.