Introduction to the value of design as a differential element of the business, its maximum usage and management within the current structure of the company, manufacturing and marketing. For companies interested in adding design to their business.
Basic
How to design products and services that match real human needs and expectations? HCD puts people and not technology in the center.
Basic
Tools and methods to understand consumer habits, behaviours and preferences and plan sales and marketing strategies
Specialized
Current and Future Trends Analysis Bootcamp that will help your company plan present and future strategies in the short, medium and long term. Navigate the uncertainty of the market but in an informed and strategic way
Specialized
Customer Journey Mapping as one of the key tools to understand any process and design experiences and services.
Tools
Analysis, Prototyping and Testing of new Services before being launched on the market, implementation tests and quality of service. Measurement of efficiency and profitability of services.
Tools
One of our activities organized by DesignThinkers Group Club that seeks to update its staff while having a pleasant time.
Social Activities
A new way of understanding your clients, segmenting them by preferences and lifestyle to best engage and keep them with you
Basic
What is a Trend? a Hype? a Fad? how can I detect, understand and use trends professionally? All the methods and tools.
Basic
Business design at the company or enterprise level to outline ideas and business models, understand opportunities and generate monetization strategies.
Specialized
Design Thinking and Lean applied to the design and implementation of Marketing strategies at all levels. Analysis of channels, customer key points and segmentation by tribes.
Specialized
Analysis, design and redesign of current and future value propositions for existing or new products and services on the market, detection of errors in the implementation or contribution of value, detection of unexploited opportunities.
Tools
Program for building a positive work culture within companies, to renew motivation in teams and help staff find a balance between life and work.
Bootcamp