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Introduction to the value of design as a differential element of the business, its maximum usage and management within the current structure of the company, manufacturing and marketing. For companies interested in adding design to their business.

Basic

A new way of understanding your clients, segmenting them by preferences and lifestyle to best engage and keep them with you

Basic

What is a Trend? a Hype? a Fad? how can I detect, understand and use trends professionally? All the methods and tools.

Basic

Service Design Program oriented to companies that want to improve or design profitable user-centered services with analysis and design methods applied to the design of the store experience, web, customer service, and sales and exhibition spaces.

Basic

How to conform, motivate and manage teams with high accuracy and in a great environment

Basic

Tools and methods to understand consumer habits, behaviours and preferences and plan sales and marketing strategies

Specialized

Business design at the company or enterprise level to outline ideas and business models, understand opportunities and generate monetization strategies.

Specialized

Design of Acquisition and Customer Service strategies based on the design of services, which allow the maintenance and loyalty of different segments.

Specialized

Current and Future Trends Analysis Bootcamp that will help your company plan present and future strategies in the short, medium and long term. Navigate the uncertainty of the market but in an informed and strategic way

Specialized

Program for building a positive work culture within companies, to renew motivation in teams and help staff find a balance between life and work.

Specialized

For organizations and government entities interested in generating innovation with social impact through their projects or organizations that seek to understand how to innovate internally

Specialized

Develop your visual thinking skills and express your ideas and mental processes with visual tools

Tools

Customer Journey Mapping as one of the key tools to understand any process and design experiences and services.

Tools

Analysis, Prototyping and Testing of new Services before being launched on the market, implementation tests and quality of service. Measurement of efficiency and profitability of services.

Tools

Service Design introduction to the creative process of service innovation using HCD methodologies

Bootcamp

Aimed at companies interested in developing sub-brands, spin-offs, new lines or families of products or investing in new businesses. It provides tools for analysis and measurement of viability and opportunity scenarios.

Bootcamp

One of our activities organized by DesignThinkers Group Club that seeks to update its staff while having a pleasant time.

Social Activities

Design Thinking Basics is an introduction to methodologies and processes for personal or business

Basic

How to design products and services that match real human needs and expectations? HCD puts people and not technology in the center.

Basic

For companies that start innovation processes and want to do it right from the beginning. Concepts, tasks and essential roles, processes and objectives. Building up an innovation program and its management

Basic

We help large and entrepreneurial companies to streamline their internal processes and services, understand bottlenecks, solve efficiency challenges and implement quick solutions directly.

Basic

The empathic negotiation canvas helps to prepare negotiations by knowing the counterpart in depth and analysing their motivations, objections and possible arguments. Essential tool for strategists, sales, unit managers and middle managers.

Specialized

How to apply gamification to your internal processes, services, and even work meetings? Turn your processes into agile and enjoyable activities while increasing your productivity.

Specialized

Design Thinking applied to Sales processes, Account Planning and Customer Tracking.

Specialized

Aimed at companies and organizations that have detected internal leaders capable of moving forward with projects that make the organization grow, lead new initiatives or start in new markets.

Specialized

Basic theories, principles, and concepts of organization and management through lectures and critical thinking exercises that incorporate art & design business case studies.

Specialized

Design Thinking and Lean applied to the design and implementation of Marketing strategies at all levels. Analysis of channels, customer key points and segmentation by tribes.

Specialized

We help large and entrepreneurial companies to streamline their internal processes and services, understand bottlenecks, solve efficiency challenges and implement quick solutions directly.

Tools

Analysis, design and redesign of current and future value propositions for existing or new products and services on the market, detection of errors in the implementation or contribution of value, detection of unexploited opportunities.

Tools

Analysis and design of new business models, optimization of current ones or detection of new resources.

Tools

Program for building a positive work culture within companies, to renew motivation in teams and help staff find a balance between life and work.

Bootcamp

Informal meetings to cook up ideas for innovation and speak with expert guests. Events can be private, open to the public, or just for La Innovation Kitchen members. They can take place in your workspace or in our kitchen in Barcelona.

Social Activities

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© 2020 LaInnovationKitchen by Design Thinkers Group - Spain · AlgoBueno Studio S.L.