Introduction to the value of design as a differential element of the business, its maximum usage and management within the current structure of the company, manufacturing and marketing. For companies interested in adding design to their business.
Service Design Program oriented to companies that want to improve or design profitable user-centered services with analysis and design methods applied to the design of the store experience, web, customer service, and sales and exhibition spaces.
Analysis, design and redesign of current and future value propositions for existing or new products and services on the market, detection of errors in the implementation or contribution of value, detection of unexploited opportunities.
Aimed at companies interested in developing sub-brands, spin-offs, new lines or families of products or investing in new businesses. It provides tools for analysis and measurement of viability and opportunity scenarios.